Elena Poughia is Managing Director of Dataconomy Media GmbH and the Founder & Head Curator of Data Natives, Europe's largest data science conference. She has curated and organized events all over Europe, before launching Data Natives Conference in 2015. Elena studied economics at Durham University in the UK and afterwards earned a degree in modern and contemporary art from Glasgow University. She has worked for internationally renowned art institutions such as the Gagosian Gallery and the Athens Biennale. During this time she also co-founded the Fasma Festival of Arts and successfully launched her independent art publication Dialogos. Continuing with this entrepreneurial spirit, together with her team, she developed Data Natives into an important meeting point for experts from the fields of data science, data analytics and machine learning. In addition, Elena is particularly committed to supporting women by helping them become established in tech professions.