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From blue to colorful – creating new kinds of products through collaboration


Where and when

Conference 2017
3:30 pm - 4:15 pm
Room 3

Forget about the traditional role model of vendor and customer relationship in B2B. The magic of new products begins where you tear down the silos of industries and embrace collaboration between corporates and startups.
Deutsche Bank has started mixing its core expertise with the competencies of startups. It is an open call for innovation and collaboration, where every party is invited to add its favorite colors to the canvas to create new colorful products.
In this session, you will see their new way of collaboration and two startups presenting the first partnership cases.